fashion brands this summer as part of its £13m "One Terminal"
redevelopment to improve the passenger experience
.
Next, Superdry, Accessorize and JD Sports will all be located within
the Airport’s departure lounge, available to all outbound passengers
.
These new stores will create around 50 new jobs, and together
with the opening of a brand new 19,000 sq.ft walk-through duty
free area this month, will change the passenger shopping
experience dramatically at Birmingham Airport
.
Richard Gill, Head of Market Development, Commercial said,
"We’re delighted to have attracted such major names. Our
development strategy is all about improving the customer
experience and creating a global gateway that not only serves
the immediate region but also the wider catchment" .
"Clearly, these popular brands have recognised what Birmingham
Airport has to offer and want to be part of its future success"
.
In addition to the new retail opportunities, the £13m investment
by the Airport has also seen the merger of its two terminals into
one, creating a central security search area and arrivals area for
meeters and greeters
.
Over the next 10 years, Birmingham Airport will invest
a further £100 million on its infrastructure
.
Thursday 14 April 2011