Official opening of Birmingham Airport's "One Terminal" by the Sec of State for Transport

Four more leading "High Street" fashion brands arrive at Birmingham Airport

Birmingham Airport will welcome four major new high street

fashion brands this summer as part of its £13m "One Terminal"

redevelopment to improve the passenger experience

.

Next, Superdry, Accessorize and JD Sports will all be located within

the Airport’s departure lounge, available to all outbound passengers

.

These new stores will create around 50 new jobs, and together

with the opening of a brand new 19,000 sq.ft walk-through duty

free area this month, will change the passenger shopping

experience dramatically at Birmingham Airport

.

Richard Gill, Head of Market Development, Commercial said,

"We’re delighted to have attracted such major names. Our

development strategy is all about improving the customer

experience and creating a global gateway that not only serves

the immediate region but also the wider catchment" .

"Clearly, these popular brands have recognised what Birmingham

Airport has to offer and want to be part of its future success"

.

In addition to the new retail opportunities, the £13m investment

by the Airport has also seen the merger of its two terminals into

one, creating a central security search area and arrivals area for

meeters and greeters

.

Over the next 10 years, Birmingham Airport will invest

a further £100 million on its infrastructure

.

Thursday 14 April 2011

Birmingham Airport welcomes "Lucy" - a ray of light - to Central Security Search team!!

Paul Kehoe, BHX's CEO, welcomes "Lucy" to the airport

Birmingham Airport has welcomed an unusual team member

today - Lucy, the "virtual assistant"

.

Lucy is a hologram and is programmed to give passengers

security information before they enter the passenger search

area to help simplify the process

.

Located at the head of the passenger security entrance, Lucy

is just one element of a £13m investment programme by the

airport to improve the passenger experience and improve

operational efficiency within the terminal

.

Paul Kehoe, CEO of Birmingham Airport, said, “The ban on

liquids back in 2006 remains confusing for some passengers

and although we’ve launched a number of initiatives to make

the process clearer and less daunting, it has remained

a problem for the security operation"

.

"By providing a clear message, we can speed up the search

process and make the journey more enjoyable for our

passengers, and judging by passenger reactions so far,

I think she’s going to be a real hit!”

.

This initiative is part of the "One Terminal" project, which

has seen the two terminals merge into one and the creation

of a newly extended central search area

.

In the coming weeks the Airport will also launch free

Wi-Fi throughout the terminal and a free travel

information app for mobile phones

.

Thursday 7 April 2011

World Duty Free to develop new stores at Birmingham as part of "One Terminal" project

World Duty Free have announced they will be

developing a new store as part of the "One Terminal"

airside redevelopment at Birmingham Airport
.
The existing Alpha Airport Shopping store will be relocated
and rebranded "World Duty Free" - both brands now being
owned by Autogrill whose contract to provide travel retail
and duty free shopping at BHX has been extended to 2021
.
From Spring 2011 all passengers will be processed through
a new central security search area and the two existing
terminals will become a single facility with the new "walk
through" store being accessible to all departing passengers
.

The existing Terminal 2 outlet will be transformed into an
"express" format while a further stored will be opened in
the new central arrivals area that is also being constructed
as part of the "One Terminal" project

.

Tuesday 7 September 2010